NOTHING REMAINS

Molekule is an air purifier that no toxin can withstand. It clears everything in its path, so much so, nothing remains.

 

PRINT

 

SOCIAL

Users have the opportunity to press the button when someone “toxic” comes across their newsfeed. With the click of a button, the person disappears from their feed.

Users have the opportunity to press this button when someone “toxic” comes across their newsfeed. With one click, the person disappears from their feed.

 

OOH

CTA 'L' train sans toxins! One car would be completely absent of the normal toxins and filth. The inside would resemble the work that the Molekule does, which is the cleaning and purification of toxins. 

 

Interactive

molekule trash ooh litter.png

Litter clean-up, using trash cans that resemble the Molekule. 

molekule - ooh bubble Xingtai.png

Molekule bubbles in outdoor spaces of polluted cities, where people can escape and relax.

 

Campaign by: Rachel Colonna and Stacey Johnstone